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Research ArticleQUALITATIVE RESEARCH IN PHARMACY EDUCATION

A Review of Strategies for Enhancing Clarity and Reader Accessibility of Qualitative Research Results

Teresa A. O’Sullivan and Curtis G. Jefferson
American Journal of Pharmaceutical Education January 2020, 84 (1) 7124; DOI: https://doi.org/10.5688/ajpe7124
Teresa A. O’Sullivan
University of Washington School of Pharmacy, Seattle, Washington
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Curtis G. Jefferson
University of Washington School of Pharmacy, Seattle, Washington
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Abstract

Objective. To characterize elements of the results section of qualitative research reports that make findings more accessible to readers.

Methods. Two analytical methods were used for this review. First, published reviews and textbooks written by experts outlining how to evaluate qualitative research were retrieved and reviewed to identify common elements that enhance clarity of the results section. In the second analysis, the authors analyzed the results sections of a subset of qualitative studies to identify, from a reader’s point of view, aspects that enhanced and detracted from communication of the results.

Findings. Four elements improve accessibility of the results section for readers of qualitative research reports. Content, the first element, describes what information the reader should look for in the results section. Style of results, the second element, identifies wording choices that improve reader accessibility and understanding. Narrative flow, the third element, describes a results section that flows smoothly and logically. Structural cohesiveness, the final element, outlines effective organization of the results section.

Results. While authors take several approaches to the presentation of results in qualitative research reports, some strategies appear to be more common and effective than others. The efficient presentation of results can impact a reader’s assessment of the quality and credibility of a study. Identified content and stylistic elements should be considered by authors hoping to make the results of their qualitative research more accessible and comprehensible to readers.

Keywords
  • qualitative research
  • medical writing
  • research papers
  • Received April 23, 2018.
  • Accepted April 26, 2019.
  • © 2020 American Association of Colleges of Pharmacy
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A Review of Strategies for Enhancing Clarity and Reader Accessibility of Qualitative Research Results
Teresa A. O’Sullivan, Curtis G. Jefferson
American Journal of Pharmaceutical Education Jan 2020, 84 (1) 7124; DOI: 10.5688/ajpe7124

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A Review of Strategies for Enhancing Clarity and Reader Accessibility of Qualitative Research Results
Teresa A. O’Sullivan, Curtis G. Jefferson
American Journal of Pharmaceutical Education Jan 2020, 84 (1) 7124; DOI: 10.5688/ajpe7124
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